Brilliant Strategies and Fatal Blunders
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- Item #: IB-2200
If you're a business owner or a professional, it's no longer enough to be good even excellent at what you do. Success requires critical thinking; building visible market differentiation; and then outclassing the competition. This book identifies the BRILLIANT strategies used by professionals, service companies and retail establishments to do just that BEAT THE COMPETITION AND THRIVE. But caution, the FATAL BLUNDERS are practically invisible and almost always terminal.
